Using SEO in articles is going to be critical to your success. You really owe it to yourself to check out all of the rules and figure out exactly what you are doing in order to be successful with this process. There isn’t really a whole lot to the process, but the rules matter more than you might realize. Without SEO, your business will suffer. With improper SEO, your business will suffer. You have to find the balance and make sure that your articles are effective. Here are five rules to keep in mind with SEO in your articles.

Always use the keyword in the title. This is very important. If your chosen keyword is not in the title, your SEO will be mediocre at best. Your title needs to be relevant and focused around the keyword for optimal results.

Always follow proper keyword density rules. Typically, guidelines are in place to prevent stuffing of keywords that suggest 1-2% keyword density and no more than that in order to get results. People who just cram keywords in with reckless abandon will not be successful. Any more than 5-7 uses in a 500 word article are usually frowned upon.

Do keyword research to make sure that you are using the absolute best keywords for your articles every single time. Try to make sure that they are easy words to use or that you can write around them smoothly so that they don’t look awkward or become difficult to read.

Utilize links and resource boxes in your articles. Having a good keyword-rich link to your website or is going to help people get more from your article because they will notice the keyword and use the link to see what else you have to offer.

Never use more than one keyword in an article and make sure that you choose a keyword that is actually a popular search term. If you try to put two, three, or more keywords in one article, it can quickly get confusing and spiral out of control. Stick with a single word or phrase per article that you do so that you can get better results.

The bottom line with SEO in articles is that less really is more. You need to make sure that you are following all of the rules of SEO so that you can keep your articles in high places and not have to worry about how successful you will be.